Cox & Kings is currently trading at Rs. 159.90, up by 3.20 points or 2.04% from its previous closing of Rs. 156.70 on the BSE.
The scrip opened at Rs. 157.25 and has touched a high and low of Rs. 162.80 and Rs. 157.25 respectively. So far 45452 shares were traded on the counter.
The BSE group 'B' stock of face value Rs. 5 has touched a 52 week high of Rs. 167.65 on 22-Mar-2014 and a 52 week low of Rs. 84.50 on 30-Aug-2013.
Last one week high and low of the scrip stood at Rs. 167.65 and Rs. 155.30 respectively. The current market cap of the company is Rs. 2188.54 crore.
The promoters holding in the company stood at 59.87% while Institutions and Non-Institutions held 20.66% and 18.44% respectively.
Leisure tour operator Cox & Kings has entered into partnership pact with Canada based tour operator diversifying its product offering. The company has tied up with partnership with G Adventures which specialises in adventure tours and promotes sustainable tourism across various markets.
The tie up will facilitate the Cox & Kings to sell adventure trips like cycling tours in Vietnam, sailing in Thailand, hiking tours in Peru or Tanzania and trips to Antarctica. The demand for adventure tours in India is limited and most tour operators do not design packages in this segment factoring low customer interest and cost factor.
Cox & Kings is the longest established travel company in the world since 1758. It operates across 4 continents and 25 countries. In India, Cox & Kings has 12 branch sales offices and 150 Franchisee located across the country.
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