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Spices Board in talks for marketing spice-flavoured chocolate

28 Mar 2014 Evaluate

Spices Board is in talks with leading chocolate manufacturers, including Cadbury, Amul and Nestle, for marketing of spice-flavoured chocolate in domestic and International markets. The Board has also sent samples to chocolate manufactures and has received a mixed response.

The Board is already selling spice flavoured chocolates in six flavours -- cinnamon, cardamom, cumin, chilli, clove and Mace -- packed in gift boxes, at its store ‘Spices India’ in Lulu Mall at Kochi. The Board is contemplating to start a store at Dubai on the franchisee model since it is receiving good response for the same. 

Further, there were also plans to launch innovative cosmetics products, spice fragrances, candles, spices soap and textiles using spices.