Key Metrics 
Check Before You Invest 
10 Yrs X-Ray 
Valuation 
Analyst Note 
Qtr. Results 
Financials 
News 
About
Honasa Consumer Ltd (HONASA)
Share Analysis – Quality, Valuation Zone, Price Trend & DeciZen Rating BSE: 544014 NSE: HONASA Trading | Small Cap | Honasa Consumer Share Price
₹473.90 -10.85 (-2.24%)
As on 24-Sep'26 16:59
Honasa Consumer Ltd (HONASA)
Share Analysis – Quality, Valuation Zone, Price Trend & DeciZen Rating BSE: 544014 NSE: HONASA Trading | Small Cap | Honasa Consumer Share Price
₹473.90 -10.85 (-2.24%)
As on 24-Sep'26 16:59
Key Metrics
Valuation Multiples
Market Cap
₹15,450 Cr.
Current Price
₹473.9
52-Week Low / High
₹249 / 510
TTM EPS
₹7.6
TTM Sales
₹2,553 Cr.
Book Value per Share
₹44.8
P/E Ratio
62.08
Lower than its 5-year historical median
Industry PE
39.4
Price to Book (P/B)
10.58
Higher than its 5-year historical median
Price to Sales (P/S)
6.05
Higher than its 5-year historical median
EV/EBITDA
39.81
Lower than its 5-year historical median
Dividend Yield
0.63%
Profitability Efficiency
Return on Equity (ROE)
15.83%
Outperforms industry median
Return on Capital Employed (ROCE)
20.87%
Outperforms industry median
Return on Assets (ROA)
10.37%
Operating Profit Margin
9.7%
Net Profit Margin
8.37%
Gross Profit Margin
11.6%
Growth Momentum
1-yr vs 3-yr growth
1-yr vs 3-yr growth
Sales Growth (1 Year)
Slowing versus 3-year growth rate
14.03%
Operating Profit Growth (1 Year)
Improving versus 3-year growth rate
239.63%
Net Profit Growth (1 Year)
-
175.4%
Asset Quality
Promoter Holding
35.47%
Pledged shares (%) of Promoter's holding (%)
4.15%
Reserves
₹1,134 Cr.
Equity
₹326 Cr.
Face Value
₹10
All Time Low / High
₹190.00 / 546.50
Check Before You Invest
Quality
Somewhat GoodValuation
Somewhat OvervaluedCheck Valuation charts
Price Trend
Semi Strong
Is Honasa Consumer Ltd a good quality company?
Honasa Consumer Ltd is a average quality company, based on a somewhat consistent multi-year financial track record.
This assessment is based on company’s performance on Revenue growth, ROCE, Equity and Assets, key margin ratios, cash conversion cycle, and debt to cash flow from operations and how it compares with its long term averages.
We have analysed the performance of the company on the following:
-
How has it performed on generating Profits?
By checking its Revenue growth, Gross, Operating and Net Margins compared to its last 5-year median.
-
How efficiently has it utilized Capital?
By checking its ROCE, ROA, ROE and its Cash Conversion Cycle.
-
How is it managing its Debt?
By checking its Debt to Equity and Cash Flow from Operations.
How does Honasa Consumer Ltd performance compare with that of its Peers?
Revenue growth of Honasa Consumer Ltd vs industry peers?
Honasa Consumer Ltd revenue CAGR is 0.00%, compared to the industry median CAGR of 0.00%, indicating stable growth and maintaining its market share.
Promoter shareholding and pledge status of Honasa Consumer Ltd?
Promoters hold 35.47% of the Honasa Consumer Ltd, with 4.15% of their stake pledged, indicating low pledge risk.
Stock return of Honasa Consumer Ltd over the last decade?
Over the last 1 year(s), the stock has delivered a CAGR of 60.84% based on the current price.
10 Year X-Ray :
Analysis of Financial Track Record (Data adjusted to bonus, split, extra-ordinary income, rights issue and change in financial year end)
Data adjusted to bonus, split, extra-ordinary income, rights issue and change in financial year endData adjusted to bonus, split, extra-ordinary income, rights issue and change in financial year end.
What is a Financial Track Record? How to read this chart in order to understand the data present here?
Financial track record gives insight into the company's performance on key parameters over the past ten years. MoneyWorks4me’s proprietary colour codes make it easy for retail investors to gauge the company’s past performance.
Honasa Consumer Ltd has performed well in some of the past ten years indicating its past ten year financial track record is somewhat good
Value Creation ⓘ
| Mar'20 | Mar'21 | Mar'22 | Mar'23 | Mar'24 | Mar'25 | Mar'26 | TTM | |
|---|---|---|---|---|---|---|---|---|
| ROCE % ⓘ | -275.1% | -768.6% | 6.8% | -15.2% | 18.9% | 8.3% | 19.9% | - |
| Value Creation Index ⓘ | NA | NA | -0.5 | NA | 0.4 | -0.4 | 0.5 | - |
Growth Parameters ⓘ |
||||||||
| Sales ⓘ | 110 | 460 | 932 | 1,395 | 1,764 | 2,022 | 2,305 | 2,418 |
| Sales YoY Gr. | - | 319% | 102.6% | 49.7% | 26.5% | 14.6% | 14% | - |
| Adj EPS ⓘ | -1,29,663.6 | -3,72,601.3 | 16,637.3 | -1.1 | 3.5 | 1.9 | 5.6 | 7.2 |
| YoY Gr. | - | NA | NA | -100% | NA | -45.1% | 195.3% | - |
| BVPS (₹) ⓘ | -4,37,861.1 | -17,69,842.8 | -11,01,452.6 | -89.2 | 33.9 | 35.5 | 41.6 | 44.1 |
| Adj Net Profit ⓘ | -132 | -381 | 17.1 | -15.4 | 113 | 62 | 184 | 235 |
| Cash Flow from Ops. ⓘ | -10.4 | 29.7 | 52 | -22.9 | 218 | 90.3 | 119 | - |
| Debt/CF from Ops. ⓘ | -57.2 | 65.7 | 0 | -0.2 | 0 | 0 | 0 | - |
CAGR ⓘ
| 9 Years | 5 Years | 3 Years | 1 Years | |||||
|---|---|---|---|---|---|---|---|---|
| Sales ⓘ | NA | 38% | 18.2% | 14% | ||||
| Adj EPS ⓘ | NA | NA | NA | 195.3% | ||||
| BVPSⓘ | NA | NA | NA | 17.2% | ||||
| Share Price | - | - | - | 60.5% | ||||
Key Financial Parameters ⓘ
| Mar'20 | Mar'21 | Mar'22 | Mar'23 | Mar'24 | Mar'25 | Mar'26 | TTM | |
|---|---|---|---|---|---|---|---|---|
| Return on Equity % ⓘ | 30.3 | 34.6 | -3.2 | -2.3 | 12.9 | 5.4 | 14.3 | 16.9 |
| Op. Profit Mgn % ⓘ | -7.1 | 5.9 | 1.7 | 3.6 | 7.4 | 2.7 | 9.1 | 11.3 |
| Net Profit Mgn % ⓘ | -120.6 | -82.8 | 1.8 | -1.1 | 6.4 | 3.1 | 8 | 9.7 |
| Debt to Equity ⓘ | -1.4 | -1.1 | 0 | 0 | 0 | 0 | 0 | - |
| Working Cap Days ⓘ | 0 | 48 | 63 | 74 | 86 | 113 | 136 | 73 |
| Cash Conv. Cycle ⓘ | 0 | -3 | -10 | -4 | -6 | -14 | -20 | 33 |
Valuation of Honasa Consumer - Consolidated
Analyst's Notes
No data found!
Management X-Ray
Shareholding Pattern
Promoter's Holding & Share Pledging
| Pledged * | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 4.15 | 4.15 | 4.15 |
* Pledged shares as % of Promoter's holding (%)
Financials
| PARTICULARS | Mar'22 | Mar'23 | Mar'24 | Mar'25 | Mar'26 |
|---|---|---|---|---|---|
| Sales | 943 | 1,493 | 1,920 | 2,067 | 2,392 |
| Operating Expenses ⓘ + | 932 | 1,470 | 1,783 | 1,998 | 2,159 |
| Operating Profit ⓘ | 11 | 23 | 137 | 69 | 233 |
| Operating Profit Margin (%) | 1.2% | 1.5% | 7.1% | 3.3% | 9.7% |
| Other Income ⓘ + | 21 | 23 | 50 | 79 | 87 |
| Interest ⓘ | 3 | 7 | 9 | 13 | 13 |
| Depreciation ⓘ | 7 | 25 | 31 | 45 | 44 |
| Profit Before Tax ⓘ | 22 | -141 | 147 | 90 | 257 |
| Tax ⓘ | 8 | 10 | 37 | 17 | 57 |
| Profit After Tax | 14 | -151 | 111 | 73 | 200 |
| PAT Margin (%) | 1.5% | -10.1% | 5.8% | 3.5% | 8.4% |
| Adjusted EPS (₹) | 15,713.8 | -10.5 | 3.5 | 2.2 | 6.2 |
| Dividend Payout Ratio (%) | 0% | 0% | 0% | 0% | 48.80% |
| PARTICULARS | Mar'22 | Mar'23 | Mar'24 | Mar'25 | Mar'26 | ||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
Equity and Liabilities | |||||||||||
| Shareholders Fund + | 685 | 555 | 1,070 | 1,160 | 1,369 | ||||||
| Debt + | 4 | 4 | 0 | 0 | 0 | ||||||
| Minority Interest | 0 | 0 | 0 | 0 | 0 | ||||||
| Trade Payables | 170 | 197 | 294 | 357 | 378 | ||||||
| Others Liabilities ⓘ | 176 | 221 | 266 | 263 | 334 | ||||||
| Total Liabilities ⓘ | 1,035 | 977 | 1,630 | 1,781 | 2,081 | ||||||
Fixed Assets | |||||||||||
| Net Fixed Assets ⓘ + | 342 | 252 | 299 | 302 | 489 | ||||||
| CWIP ⓘ | 2 | 0 | 0 | 0 | 0 | ||||||
| Investments ⓘ | 339 | 260 | 292 | 305 | 272 | ||||||
| Inventories | 66 | 111 | 123 | 158 | 165 | ||||||
| Trade Receivables | 73 | 131 | 159 | 132 | 198 | ||||||
| Cash Equivalents | 88 | 68 | 486 | 331 | 214 | ||||||
| Others Assets ⓘ | 127 | 154 | 271 | 552 | 743 | ||||||
| Total Assets ⓘ | 1,035 | 977 | 1,630 | 1,781 | 2,081 | ||||||
| PARTICULARS | Mar'22 | Mar'23 | Mar'24 | Mar'25 | Mar'26 |
|---|---|---|---|---|---|
| Cash Flow From Operating Activity ⓘ + | 45 | -52 | 235 | 102 | 141 |
| Cash Flow From Investing Activity ⓘ + | -500 | 43 | -470 | -145 | -17 |
| Cash Flow From Financing Activity ⓘ + | 481 | -14 | 337 | -31 | -38 |
| Net Cash Flow ⓘ | 26 | -23 | 102 | -74 | 86 |
| PARTICULARS | Mar'22 | Mar'23 | Mar'24 | Mar'25 | Mar'26 | |||||
|---|---|---|---|---|---|---|---|---|---|---|
| Ratios | ||||||||||
| ROE (%) | 0 | 0 | 0 | 6.52 | 15.83 | |||||
| ROCE (%) | 3.59 | -20.38 | 18.33 | 8.99 | 20.87 | |||||
| Asset Turnover Ratio | 0.96 | 1.59 | 1.59 | 1.33 | 1.37 | |||||
| PAT to CFO Conversion(x) | 3.21 | N/A | 2.12 | 1.4 | 0.71 | |||||
| Working Capital Days | ||||||||||
| Receivable Days | 26.80 | 23.30 | 25.50 | 23.40 | 22.80 | |||||
| Inventory Days | 24.30 | 20.20 | 20.60 | 22.60 | 22.30 | |||||
| Payable Days | 219.40 | 149.90 | 154.20 | 193.80 | 187.60 | |||||
Top 5 Mutual Funds Holding
Last Visited Stocks
Announcements
Honasa Consumer Ltd FAQs
The current trading price of Honasa Consumer on 24-Sep-2026 16:59 is ₹473.9.
Market capitalization or market cap is determined by multiplying the current market price of a company's shares with the total number of shares outstanding. As of 23-Sep-2026 the market cap of Honasa Consumer stood at ₹15,450.3 Cr
The latest P/E ratio of Honasa Consumer as of 23-Sep-2026 is 65.68.
The latest P/B ratio of Honasa Consumer as of 23-Sep-2026 is 10.74.
The 52-week high of Honasa Consumer is ₹509.9 and the 52-week low is ₹248.6.
The TTM revenue is Trailing Twelve Months sales. The TTM revenue/sales of Honasa Consumer is ₹2,418 ( Cr.) .
Past 10 year's financial track record analysis by Moneyworks4me indicates that Honasa Consumer Ltd is a average quality company.
The key valuation ratios of Honasa Consumer Ltd's currently when compared to its past seem to suggest it is in the Somewhat overvalued zone.
The Price Trend analysis by MoneyWorks4Me indicates it is Semi Strong which suggest that the price of Honasa Consumer Ltd is likely to Rise-somewhat in the short term. However, please check the rating on Quality and Valuation before investing.
About Honasa Consumer Ltd
The company was incorporated as ‘Honasa Consumer Private Limited’ at New Delhi as a private limited company under the Companies Act, 2013, pursuant to a certificate of incorporation dated September 16, 2016, issued by the RoC. Subsequently, the company was converted to a public limited company and the name of the company changed to ‘Honasa Consumer Limited’ pursuant to a Shareholder’s resolution dated October 26, 2022 and a fresh certificate of incorporation dated November 11, 2022 was issued by the RoC.
The company is the largest digital-first beauty and personal care (BPC) company in India in terms of revenue from operations for the Financial Year 2023. Since its inception, the company has worked with the primary objective of developing products that address beauty and personal care problems faced by consumers. For instance, its flagship brand, Mamaearth, is built to service a core customer need for safe-to-use, natural products, and focuses on developing toxin-free beauty products made with natural ingredients.
Since launching Mamaearth in 2016, the company has added five new brands to its portfolio, namely The Derma Co., Aqualogica, Ayuga, BBlunt and Dr. Sheth’s, and have built a ‘House of Brands’ architecture. As of June 30, 2023, the company’s portfolio of brands with differentiated value propositions includes products in the baby care, face care, body care, hair care, color cosmetics and fragrances segments. Its success with Mamaearth and its ability to identify and cater to emerging trends has enabled it to develop repeatable brand building playbooks that have helped in scaling its newer brands at a fast pace. These playbooks are powered by the company’s consumer centric approach across various aspects of its business model, including its innovation engine, its digital-first omni-channel distribution, and its technology and data-driven marketing and consumer engagement model.
Additionally, the company continuously seeks to connect better with its consumers and strengthen its brand equity by building ‘purpose-driven’ brands that are associated with environmental and social impact causes. For instance, through the Mamaearth ‘Plant Goodness’ initiative, it works with a non-government organisation to plant trees for orders placed on its direct-to-consumer (DTC) platform and share geo-tagged images of these trees with its consumers. Similarly, The Derma Co. is associated with a ‘Young Scientists’ program wherein children in certain rural parts of India are provided with access to education in science, and Aqualogica is associated with a ‘Fresh Water for All’ initiative wherein it help enable access to clean drinking water for marginalized communities.
Business area of the company
Honasa Consumer is a digital-first house of brands catering to the diverse needs of millennial customers. The company is building a new generation of beauty and personal care brands - driven by purpose, powered by technology, and focused on evolving consumer needs. From natural personal care to science-backed skincare and a modern take on Ayurveda, each of its brands has a unique proposition, created for millennials. Currently, the company’s in-house portfolio of brands comprises household favorites like Mamaearth, The Derma Co., Aqualogica, and Ayuga. It has also made strategic acquisitions to strengthen its portfolio – BBlunt (Products and services), Dr Sheth's (dermatologist formulated skincare brand).
Awards and accreditations
- 2019: The company won the Super Start Ups Asia award by Startup Asia.
- 2019: The company won the Best Brands award for ‘Mamaearth’ by Economic Times.
- 2020: The company won the 2020 BASES Breakthrough Innovations 2020 award by Nielsen.
- 2020: The company was awarded the Great Place to Work (for December 2020- November 2021) by Great Places to Work Institute, India.
- 2020: The company won the Times of India Most Valued Mother & Child Brands 2020 award for ‘Mamaearth’.
- 2020: Varun Alagh won the 40 Under 40 achievers award by Economic Times.
- 2021: The company won the India’s Most Admired Brand award by Prestigious Brands of Asia- BARC for ‘Mamaearth’.
- 2021: The company was awarded the Amazon Step Ace Award for ‘Mamaearth’ by Amazon.
- 2021: The company was awarded the Top Woman Flipstar 2021 award for ‘Mamaearth’ by Flipkart.
- 2021: The company was awarded the Great Place to Work (for November 2021- December 2022) by Great Places to Work Institute, India.
- 2022: Ghazal Alagh won the GQ’s 30 Most Influential Young Indians of 2022 by GQ India.
- 2022: Ghazal Alagh won the Economic Times x Femina Promising Women Leaders of India.
- 2022: The company won the Amazon Seller Flex Champion 2022 for “Mamaearth”.
- 2022: The company won the Economic Times Most Promising Brand 2022 award for “Mamaearth”.
- 2022: The company won the FlipStars Award 2022 award for ‘Mamaearth’ as an assured seller from the Flipkart Seller Hub.
- 2022: The company won the ‘Dare to Dream’ Emerging Company of the Year (North) award by SAP, TV9Network.
- 2022: Varun Alagh won the D2C Icons of India award by Shiprocket.
- 2022: The company won the Grazia Most Loved Brands Awards, 2022 for “Mamaearth”.
- 2022: The company was recognised by Burgundy Private Hurun for India’s 500 most valuable companies for ‘Mamaearth’.
- 2022: Ghazal Alagh won the BW 40 Under 40 achievers award.
- 2023: The company won the India’s Most Trusted Baby Products Brand for Mamaearth in a study covering 8,000 bands across 16 cities pursuant to the India Study
- 2023 by the TRA’s Brand Trust Report.
- 2023: The company won an award at the Creative Effectiveness Awards India for Mamamearth: Shadi wala glow everyday in the category of Personal Care – Television by KANTAR, 2023.
- 2023: Mamaearth won the D2C Brand of the Year at the E-Commerce and Digital Native Awards organised by ET Retail, 2023.
- 2023: Ghazal Alagh and Varun Alagh won the award for Founders of the Year by Entrepreneur India.
Major events and milestones
- 2016: The company launched flagship brand Mamaearth that focuses on developing toxin-free beauty products made with natural ingredients.
- 2017: Raised funding led by Fireside.
- 2018: Shilpa Shetty Kundra invested in the company.
- 2018: Raised funding led by Stellaris.
- 2020: Launched ‘The Derma Co.’ – its science-backed product powered with active ingredients.
- 2020: Raised funding led by PXV VI.
- 2020: Crossed annual revenue of Rs 1,000 million in Financial Year 2020.
- 2021: Raised funding led by Sofina.
- 2021: Launched Aqualogica – its hydrating skincare brand designed for Indian skin types.
- 2021: Launched its 1st EBO for Mamaearth.
- 2021: Launched Ayuga – its ayurvedic product in easy-to-use, modern formats for Indian millennials.
- 2021: Acquired Momspresso – a content platform providing meaningful and relevant content to women.
- 2022: Acquired BBlunt – professional hair care and styling products enabling salon like experience at home.
- 2022: Acquired Dr. Sheth's – A bio-actives based skincare designed by three-generations of skin specialist.
- 2022: Launched the ‘Mamaearth x Femina Beautiful Indians’ campaign to recognise and reward acts of goodness in society.
- 2022: Mamaearth emerged as the fastest growing BPC brand in India to reach an annual revenue of Rs 10,000 million (in the preceding 12 months) within six years of launch.
- 2023: Revenue from offline channels crossed Rs 5,000 million in Financial Year 2023.
You have 49 views remaining as a Guest User. To get DeciZen Rating of 3,500+ Stocks based on their Quality, Valuation and Price Trend Login Now
