Rajnandini Fashion India was incorporated as ‘Vyoum Trade Link Private Limited’ on October 11, 2010. The name of the company was changed to Jainam Overseas Private Limited pursuant to a special resolution passed at the Extraordinary General Meeting held on January 09, 2012. Subsequently, the name of the company was changed to Rajnandini Fashion India Private Limited pursuant to a special resolution passed on June 03, 2024. Thereafter, the company was converted from a private limited company to a public limited company pursuant to a special resolution passed at the Extraordinary General Meeting held on October 05, 2024 and its name was changed to Rajnandini Fashion India Limited vide fresh Certificate of Incorporation dated January 01, 2025.

It is primarily engaged in the design, manufacturing and sale of women’s apparel, catering to both ethnic and casual wear categories through online and offline channels. Its ethnic wear portfolio includes unstitched dress materials, sarees, kurtis and kurta sets, while the casual wear portfolio comprises tops, tunics and maternity gowns made of poly-cotton, rayon, silk, cotton and other fabrics. Its sales operations are carried out under two segments - business-to-consumer (B2C) and business-to-business (B2B).

In the B2C segment, sales are made directly to individual customers through various e-commerce platforms and its own website. In the B2B segment, it supplies apparel products to wholesalers and retailers and undertakes bulk trading of fabrics, including printed design fabrics and dyed plain fabrics, which cater to garment processors and bulk buyers. These trading operations enable it to address a broader segment of the textile value chain. The company’s products are offered at various price levels, enabling them to serve a broad customer base and meet demand across different product categories. It markets its products under four brands, namely Merira, Monira, Roly Poly and Rajnandini.

Business area of the company

The company is primarily engaged in the business of manufacturing & trading of cotton fabric, sarees, short and long dresses, Maternity wear, Dress materials, Patiala suits, Kurtis, Kurta set, Tunics and Western tops etc.

Products of the company

Ethnic Clothing

• Kurtas & Kurta Sets
• Sarees
• Patiala Suits
• Dress Materials
• Plus Size Garments

Casual Clothing

• Short Dresses
• Long Dresses
• Cotton Tops
• Tunics
• Cords - Sets
• Maternity Gowns
• Fabrics

Awards and recognitions

• 2021: Received certificate from Amazon Marketplace recognizing outstanding performance for three consecutive quarters 
• 2021: Awarded by Flipkart for achieving Gold Seller Status. 
• 2022: Awarded as Premium Seller by amazon step for Q2’22 
• 2022: Received certificate from Amazon Marketplace recognizing outstanding performance
• 2023: Received certificate from Amazon Marketplace recognizing outstanding performance
• 2024: Recognised as Shopsy Star Seller for providing Top- Quality products. 
• 2025: Awarded by Flipkart for achieving Gold Seller Status

History and milestones

• 2010: Incorporation of the company 
• 2013: Launched ‘Rajnandini’ brand on major online marketplaces 
• 2017-2023: Launched multiple products like Kurtas, Co-Ord Sets, Sarees, Tunics, Tops etc.
• 2023: Established a manufacturing Unit in Surat 
• 2024: Established a manufacturing unit in Jaipur