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Mahindra & Mahindra Agrees to Buy Controlling Stake in Korea's Ssangyong

24 Aug 2010 Evaluate

M&M, India’s largest sport-utility vehicle maker, may jointly build new cars with Ssangyong Motor Co. if it takes control of the South Korean automaker. The two companies will work together and share technology. The Indian company will help Ssangyong develop new product and modernize their lineups.

Taking a stake in Ssangyong, which is operating under bankruptcy protection, may help Mahindra become a leading maker of SUVs. We believe that Ssangyong and Mahindra make a powerful combination to create a global SUV brand. The two will also benefit from their combined scale.

Mahindra didn’t disclose the size of its bid for Ssangyong. However, MoneyToday, a Korean-language online newspaper, said earlier this month Mahindra offered 535 billion won for a controlling stake, citing an unidentified industry official. Mahindra has a plan to invest about $2 billion over the next three years for product development and plant expansion, as well as acquiring a controlling stake in Ssangyong.

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