Akzo Nobel India has launched an app ‘Dulux Visualizer’ which allows its customers to virtually decorate their room with a colour of their choice using augmented reality and videos. The app which is free for download has Dulux products on offer linked to its stores.
Moreover, the company released the latest edition of its annual global study of colour trends ‘ColourFutures2015’ unveiling copper orange as the colour of the year.
Akzo Nobel India (formerly ICI India) is engaged in manufacturing and marketing of paints, speciality chemicals, adhesives and starch. The company’s origin goes way back in 1926 when Brunner Mond & Co, one of the four companies was combined to form ICI in UK. This company operated as a trading office in Calcutta to sell alkalis and dyes.
