Induslnd Bank launches Chelsea FC Co-Brand Credit Card

29 Jan 2015 Evaluate

Indusind Bank has partnered with Chelsea Football Club to launch a co- branded Credit Card, the first of its kind in the Indian market. With this partnership, the bank hopes to provide Indian Chelsea fans a strong sense of connect and affiliation with the globally popular football club.

With this card, the bank has strengthened the Chelsea affinity through two specially designed card designs while further driving the football fans’ connect with the club through strong offers, tie-ups and discounts on merchandise and collectibles on Chelsea’s official online megastore. From time to time, basis eligibility, the customers would also be entitled for hospitality packages, which include tickets for Chelsea home matches.

Apart from the unique benefits of the partnership, the card also provides attractive rewards proposition, which the customers can opt as per their spending pattern. The rationale is to assist the customer to maximize his benefits while using the Indusind Bank Chelsea FC Credit Card. The card is also loaded with nationwide offers on dining, entertainment, personal grooming and travel, to name a few.

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