NDTV's arm secures additional funding of $5 million

14 May 2015 Evaluate

NDTV Ethnic Retail, a subsidiary of the NDTV, which operates the group's maiden e-commerce venture, IndianRoots.com has concluded a fresh round of funding of $5 million at valuation of $85 million. NDTV Ethnic had achieved gross merchandise values (GMV) of Rs 61 crore in the year ending March 31, 2015 a 12x jump over its previous year. The newly acquired funds will be used to scale up the portal's logistics and delivery mechanisms, expand its marketing activity with the aim to be the market leader in Indian fashion in the year ahead.

NDTV operates as a television media company in India and internationally. Its channels offer news and current affairs, lifestyle, entertainment, and youth programs, as well as family and realty shows, chat shows, and period dramas

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