Eveready Industries, a market leader of dry cell batteries, flashlights and a leading lighting solution provider, has launched India’s brightest ever 8W LED bulb. The latest addition to Eveready’s bulb portfolio offers the highest lumen efficiency at 120 lumens per watt. The company brand has always stood for the best in quality and endeavors to offer value for money products keeping the Indian consumer in mind.
The new launch is a result of the company’s endeavor to be ahead in a fast changing dynamic lighting industry with focus on innovation, R&D to develop the best in class products. This new range of lamps will continue to be energy efficient thus resulting in lower electricity bills for the Indian consumer. Keeping the ultimate consumer in mind, the product has been positioned as a value pack of 2 having MRP of Rs. 799/- being offered to the consumer at Rs. 599/- (including of all taxes).
The company’s 8W (960 lumens) LED Bulb is being launched on snapdeal to ensure that consumers across the country. The product will also be available on all leading online/ modern retail formats as well as traditional forms of retail.
Eveready is the market leader of dry cell batteries selling more than 1.2 billion units annually. Apart from dry cell batteries, Eveready is also the market leader in flashlights selling in excess of 26 million units per year.
| Company Name | CMP |
|---|---|
| Exide Inds | 330.05 |
| Amara Raja Energy | 778.45 |
| HBL Engineering | 786.60 |
| Eveready Inds. India | 302.45 |
| Indo-National | 326.15 |
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