Emami rises on plan to develop fifth ‘power brand’ to expand international business

31 Aug 2015 Evaluate

Emami is currently trading at Rs. 1190.00, up by 3.30 points or 0.28% from its previous closing of Rs. 1186.70 on the BSE.

The scrip opened at Rs. 1199.00 and has touched a high and low of Rs. 1200.00 and Rs. 1175.00 respectively. So far 903 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 1 has touched a 52 week high of Rs. 1367.90 on 05-Aug-2015 and a 52 week low of Rs. 655.00 on 01-Sep-2014.

Last one week high and low of the scrip stood at Rs. 1280.00 and Rs. 1145.20 respectively. The current market cap of the company is Rs. 27068.16 crore.

The promoters holding in the company stood at 72.74% while Institutions and Non-Institutions held 17.66% and 9.60% respectively.

In a bid to expand its international business, FMCG major Emami is planning to develop fifth ‘power brand’. This is part of the company’s initiative to raise the share of international business in the total turnover from the existing 15% to 32-35% in five years.

FMCG major has chosen three product segments; hair care, skin care and over-the-counter healthcare items for aggressive thrust in the global arena, where it is also looking at a market beyond the Indian Diaspora.

Emami manufactures products under various categories namely Hair Care, Skin Creams and Lotions, Talcum Powder and ayurvedic health care products. Emami’s Boroplus portfolio is worth Rs 400 crore, comprising of three brands -- BoroPlus Antiseptic Cream, Boroplus Advanced Moisturizing Lotion and BoroPlus Prickly Heat Powder.

Emami Share Price

495.20 -7.20 (-1.43%)
20-Jan-2026 16:59 View Price Chart
Peers
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