TBVF enters into strategic partnership with Power World Gyms

23 Oct 2015 Evaluate

Talwalkars Better Value Fitness (TBVF), one of India's largest fitness chains has entered into a strategic partnership with Power World Gyms (PWG), a leading health and fitness chain based in Colombo, Sri Lanka. PWG is the biggest health and fitness player in Sri Lanka providing Gym facilities to its members and has deep knowledge on the local market conditions.  The partnership with PWG would enable TBVF to enter the rapidly growing post war market of Sri Lanka.

TBVF has acquired 49.5% of the total share capital of PWG in an all cash deal. The partnership combines PWG’s industry and market knowledge with TBVF’s expertise on managing health and fitness centers. This transaction marks the maiden global acquisition of TBVF through this acquisition in Sri Lanka.

Talwalkars Better Value Fitness is one of the largest fitness chains in India offering a diverse suite of services including gyms, spas, aerobics and health counseling under the brand ‘Talwalkars’.

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