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Inclusion of e-tail prices can lower CPI by 25bps: SBI Research

26 Oct 2015 Evaluate

Consumer Price Index (CPI) inflation will be at least 25 bps lower that the actual CPI numbers, considering the need to include prices offered by e-retail market players while calculating retail inflation as rising online shopping, normally driven by heavy discounts, according to SBI Research report. The report said that only by considering the discount prices that too for a select group of products, CPI inflation can be brought down.

According to the report, CPI inflation numbers may be understating due to a variety of inflation estimation biases, of which e-commerce is one of the reasons. The report highlighted that a potential source of bias can arise when shifts to lower price discount outlets are inadequately reflected and hence there is a need to include the prices charged by the e-retailers like Flipkart, Snapdeal, Amazon etc, while calculating the CPI index, and if done so there may be a downward bias.

The report further said that books, apparel and accessories and electronics are the largest selling products on the online retailing platforms, constituting around 80 per cent of the volume. Apart from the evergreen product categories like electronics (including mobiles) and apparel, there is an emergence of new categories like home and kitchen and furniture, which have seen huge traction in the current year. As per the SBI Research report, the e-retailing, which comprises online retail and online marketplaces, has become the fastest-growing segment in the larger market having grown at a CAGR of around 56 per cent during 2009-14. The e-retail market was around $6 billion in 2015.

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