Pharma major Dr Reddy’s Laboratories Ltd has decided to exit from the small distributor-driven markets in its global generics business. It would now focus more on key markets. Besides the domestic market, the Hyderabad-based company, as part of a realigned global generics/finished dosages strategy, will increase its focus on the
The move is construed as a cost-cutting exercise from the pharma major. It would, however, continue operations in 10-15 markets wherein the company’s finished dosages sales are growing. The company will, however continue to scan opportunities and attractiveness of international markets in line with its business strategy.
The exercise would also result in reduction of complexity of operations on one hand and help in significantly enhanced customer service and market share on the other. The markets being exited would have an overall contribution of less than one per cent to the topline. While the markets from which it plans to exit have not been disclosed they could include the
According to sources, the company hopes to compensate the loss of revenues due to exiting from these markets, with a corresponding cut in the operational and marketing expenses. Already, Dr Reddy’s has made
| Company Name | CMP |
|---|---|
| Sun Pharma Inds. | 1675.20 |
| Dr. Reddys Lab | 1235.40 |
| Cipla | 1238.30 |
| Zydus Lifesciences | 942.55 |
| Lupin | 2324.25 |
| View more.. | |
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