Ashok Leyland sights revival in demand

16 Feb 2009 Evaluate

Ashok Leyland has sighted revival of demand for the commercial vehicle segment and hopes to benefit from the two stimulus packages, low interest cost, fall in material prices. The company expects a recovery in six months. The company has also embarked on a multi pronged strategy to address the worst ever situation in the sector.

The company expects revival in demand with Government pumping in lot of money into road infrastructure and banks likely to cut interest besides providing refinance support to NBFCs. The company has slashed vehicle price by Rs 20,000 to Rs 30,000 plus by passing on excise duty cut and offering discounts.

The company reported a marginal rise in total sales at 2444 in January 2009 over 2307 in December 2008 and slightly increased total production to 1170 over 960 in the previous month. Ashok Leyland has started increasing the share of non-cyclical non truck segment in total revenue covering non-auto engines, parts business, defence supplies besides resorting to all round cost cutting, slashing capex, working capital etc., The plants are working three days a week and it will be reviewed next month. It plans to boost the sales of genset engines for the commercial, industrial and and telecom towers due to the growing demand for power.

Besides, the parts business is being stepped. As a result, in the Rs 6000 crore turnover this year, the share of non-cyclical business is expected to be over 45%. It was over 38% in the Rs 8000 crore last year. Further, ALL expects the share of passenger segment to touch 50% from the current 48% with all the states modernising their fleets.

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