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Tatas take Nano vendors on a confidence drive

09 Dec 2010 Evaluate

Tata Motors has ensured its vendors that it will raise production of Nano, hoping to build confidence after the small car sold only 509 units in November. Nano vendors, worried over falling sales and cut in production, have met the automobile major's top brass in Mumbai. Tata also plans to introduce new financing packages to boost sales. Many dealers have refrained from picking up fresh stocks as they were trying to sell existing cars. 

The production has come to a near standstill at Sanand in Gujarat and this situation will continue in January. On the contrary, the Sanand plant is producing as per a plan, the objective of which is to gradually ramp up production. There is a market potential for more than 15,000 cars a month The Company has allotted to 41 vendors at the vendor park in Sanand. Out of the 41 vendors, who have been allotted land in Sanand, very few have fully established their component manufacturing operations.crackcrack

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