NDTV has closed funding for a new e-commerce venture smartcooky.com, a platform that will sell healthy foods and personal care products from across the country through its subsidiary- Smartcooky Internet.
Smartcooky.com is based on NDTV’s current food site - food.ndtv.com which has “almost 3 million unique visitors a month.” SmartCooky Internet has raised funds at a valuation of $12 million from multiple investors.
NDTV operates as a television media company in India and internationally. Its channels offer news and current affairs, lifestyle, entertainment, and youth programs, as well as family and realty shows, chat shows, and period dramas.
