Tata Motors has introduced a unique ‘7 Senses’ experience for the recently unveiled, Zica, its next big launch. This latest offering from Tata Motors takes the spirit of innovation further. The company will roll-out a unique customer immersive experience campaign - Zica ‘7 Senses’, designed to give a complete experience of the car, making all the senses work together to create an emotion that is greater than the sum of its parts. The campaign will unfold in a phased manner and will cover all seven senses -- sight, smell, sound, taste, touch, intuition and equilibrium.
Tata Motors is India’s largest automobile company, with consolidated revenues of Rs 2,62,796 crore (USD 42.04 billion) in 2014-15. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand, South Africa and Indonesia.
| Company Name | CMP |
|---|---|
| Tata MotorsPassenger | 344.15 |
| Maruti Suzuki India | 14364.50 |
| Mahindra & Mahindra | 3137.90 |
| Hyundai Motor India | 1993.25 |
| Mercury Ev-Tech | 35.27 |
| View more.. | |
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