Central Bank of India (CBI), one of the oldest state-run banks was awarded with Exemplary Brand Leader Award for projecting excellent Brand image in the country. The Award was received by the bank in a glittering function organized at Pune.
This was 11th consecutive Indra Award for Marketing Excellence for various individuals/ organizations who have contributed in the field of Marketing and Branding and it is the most prestigious Award for Central Bank of India for its excellent Brand Image especially during the Centenary Year for its visibility at Pan India level.
Recently, the bank had bagged Golden Peacock Award for innovative product or service for its retail product-Cent Sahayog launched in October 2011. Cent Sahayog was designed to strengthen the micro and small manufacturers and service providers (MSE) through a process of fast credit delivery.
