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Emami rises on launching new variant of its ‘HE’ brand of deodorant

17 May 2016 Evaluate

Emami is currently trading at Rs. 1120.55, up by 2.40 points or 0.21% from its previous closing of Rs. 1118.15 on the BSE.

The scrip opened at Rs. 1119.00 and has touched a high and low of Rs. 1128.45 and Rs. 1114.00 respectively.

The BSE group 'A' stock of face value Rs. 1 has touched a 52 week high of Rs. 1367.90 on 05-Aug-2015 and a 52 week low of Rs. 901.00 on 29-Mar-2016.

Last one week high and low of the scrip stood at Rs. 1138.00 and Rs. 1067.00 respectively. The current market cap of the company is Rs. 25,284.00 crore.

The promoters holding in the company stood at 72.74% while Institutions and Non-Institutions held 17.46% and 9.80% respectively.

Emami has launched a new variant of its ‘HE’ brand of deodorant. Called ‘HE Respect’, the company has also come up with a new digital advertising campaign centering on respecting women. A 150 ml pack of the deodorant has been priced at Rs 190.

The company has recently re-launched male fairness cream ‘Fair and Handsome’ to consolidate its share in the Indian market. The company has targeted men age group between 18 -24 and the new product has been developed by experts from India and Australia.

Emami manufactures products under various categories namely Hair Care, Skin Creams and Lotions, Talcum Powder and ayurvedic health care products. Emami’s Boroplus portfolio is worth Rs 400 crore, comprising of three brands -- BoroPlus Antiseptic Cream, Boroplus Advanced Moisturizing Lotion and BoroPlus Prickly Heat Powder.


Emami Share Price

445.15 -6.30 (-1.40%)
20-Apr-2026 09:43 View Price Chart
Peers
Company Name CMP
Hindustan Unilever 2231.10
Godrej Consumer Prod 1103.40
Dabur India 438.45
Colgate Palmol. (I) 2093.20
P&G Hygiene 9965.00
View more..

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