Club Mahindra Holidays, the flagship brand of Mahindra Holidays and Resorts India, India’s leader in the leisure hospitality space, has been awarded the Product of the Year 2012 in the ‘Holidays & Hospitality’ category. Product of the Year is a global consumer recognition standard that celebrates, champions and rewards the best innovations in retail products, verified through an independent consumer survey across the country.
The ‘Product of the Year’ Awards is a democratic process conducted by Nielsen which involves a focus group study that allows the consumers of that country to evaluate offerings in a bid to find the best products. ‘Product of the Year’ has been awarding companies in 28 countries for 25 years.
Mahindra Holidays and Resorts India (MHRIL), the leading player in the leisure hospitality industry, offers quality family holidays primarily through vacation ownership memberships. While Club Mahindra is the flagship brand, the other brands offered by the company are - Zest Breaks, Club Mahindra Fundays, Mahindra HomeStays and Mahindra.Travel.
