Axis Bank inks agreement with LIC as bancassurance partner

29 Jul 2016 Evaluate

Axis Bank has inked an agreement with the country’s largest insurer Life Insurance Corporation of India (LIC), as its bancassurance partner wherein the bank will distribute LIC’s products to its customers. The bank will initially distribute LIC’s life insurance products across its branches in West Bengal, Bangalore and Haryana - Panchkula. Additionally, the bank will also provide post sales services such as premium collection and renewal of policies.

The partnership with LIC would enable the bank to further expand its existing bouquet of offerings and put forth a compelling proposition for its customers. Apart from LIC, Axis Bank also has a tie-up with Max Life Insurance in the life insurance space.

As on June 30, 2016, Axis Bank had a network of 3,006 domestic branches and extension counters situated in 1,882 centres.


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