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Bajaj Finance surges on foraying into lifestyle products financing

30 Apr 2012 Evaluate

Bajaj Finance is currently trading at Rs. 868.85, up by 12.70 points or 1.48% from its previous closing of Rs. 856.15 on the BSE.

The scrip opened at Rs. 868.80 and has touched a high and low of Rs. 868.85 and Rs. 868.80 respectively.

The BSE group 'B' stock of face value Rs. 10 has touched a 52 week high of Rs. 903.00 on 19-Apr-2012 and a 52 week low of Rs. 552.15 on 20-Jun-2011.

Last one week high and low of the scrip stood at Rs. 902.85 and Rs. 825.20 respectively. The current market cap of the company is Rs. 3553.44 crore.

The promoters holding in the company stood at 61.06% while Institutions and Non-Institutions held 16.99% and 21.95% respectively. 

Bajaj Finance has forayed into financing of lifestyle products like furniture, home furnishings, fitness equipment, luxury watches to cash in on the growing sales of lifestyle products. It is going to finance lifestyle products at zero per cent interest.

Currently company has tied up with a number of stores like Evoke, Reliance Living, Hypercity, Fitness One and Durian across 10 cities to provide zero per cent finance on purchase of lifestyle products. According to an estimate, the market size of lifestyle products industry in India is about Rs 2 lakh crore.

Bajaj Finance, which is present across 80 cities in the country, has been into finance of consumer durables and vehicle finance.

Bajaj Finance Share Price

932.50 13.95 (1.52%)
21-Apr-2026 11:37 View Price Chart
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