Mahindra & Mahindra launches ‘Alfa Plus’

05 May 2012 Evaluate

Auto major, Mahindra & Mahindra (M&M), India’s leading SUV manufacturer, has launched ‘Alfa Plus’, a longer deck variant of its 3 wheeler Alfa Load carrier. Alfa Plus has been designed for intra-city load transport, especially suited for the captive segments like the distributors of mineral water, gas cylinders and consumer goods. It is equipped with class leading features - a longer wheelbase or an ergonomically designed, comfortable and spacious cabin while having a powerful engine and excellent mileage. This product will be roll out from the company’s plants at Haridwar and Zaheerabad.

With the longest cargo box in its class, the Alfa Plus offers a 20% increase in carriage of load volume in every trip, thereby increasing earnings for its customers. While a bigger wheelbase adds to the vehicle’s stability thereby offering a smoother ride and increased safety, the ergonomically designed spacious cabin offers a fatigue free long distance drive.

Besides, Alfa Plus comes with a robust transmission, having improved the gear box life by up to 20%, more power with an increase in engine torque by 8% and an increase in clutch life by 50%. Further, with the tagline ‘Bade Fayde ke liye Bada Alfa’, the Alfa Plus offers its customers a higher load carrying ability as well as lower operating costs.

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