Titan Company’s jewellery retail chain arm -- Tanishq -- has launched a new sub-brand ‘Rivaah’ targeting the Indian wedding buyers. With the launch of its second sub-brand, Tanishq makes available a wide range of stunning handcrafted wedding jewellery for brides from across India, designed and conceptualised by the design team in Bangalore.
With Rivaah, the company will initially cater to 13 bridal communities across India and celebrate their culture.
Titan Company is an Indian designer and manufacturer of watches, jewellery, precision engineering components and other accessories including sunglasses, wallets, bags and belts.