Aditya Birla Group to acquire 27.5% stake in Living Media India

19 May 2012 Evaluate

Aditya Birla Group has agreed to make a financial investment of 27.5% in Living Media India, part of India Today Group, through its private investment company. According to few media reports, the company has earmarked an investment of nearly Rs 350 crore for the acquisition. The company, entirely, has been valued approximately between Rs 1,300 crore and Rs 1,400 crore.

Living Media is an Indian media conglomerate based in New Delhi, India, which has interests in magazines, newspapers, books, radio, television, printing and the Internet. The company acts as a controlling company for TV Today Network, a listed company that controls the group’s broadcasting assets such as Aaj Tak, Headlines Today, Dilli Aaj tak, Tez and Meow FM, besides publishing a host of magazines that include the flagship India Today.

The Birla’s early venture into entertainment business with the launch of movie and television software production company called Applause Entertainment, best known for producing Hindi movie Black, starring Amitabh Bachchan, ran into rough weather, as the company closed by 2009.

© 2026 The Alchemists Ark Pvt. Ltd. All rights reserved. MoneyWorks4Me ® is a registered trademark of The Alchemists Ark Pvt. Ltd.

×