Emami gains on buzz of plan to develop ‘HE’ as its sixth power brand

25 Apr 2017 Evaluate

Emami is currently trading at Rs. 1015.00, up by 8.05 points or 0.80% from its previous closing of Rs. 1006.95 on the BSE.

The scrip opened at Rs. 1009.75 and has touched a high and low of Rs. 1026.05 and Rs. 1007.00 respectively. So far 2270 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 1 has touched a 52 week high of Rs. 1260.80 on 04-Nov-2016 and a 52 week low of Rs. 937.00 on 23-Dec-2016.

Last one week high and low of the scrip stood at Rs. 1026.05 and Rs. 1000.00 respectively. The current market cap of the company is Rs. 22997.49 crore.

The promoters holding in the company stood at 72.74%, while Institutions and Non-Institutions held 18.34% and 8.92% respectively.

FMCG major Emami is reportedly planning to develop its men’s grooming brand ‘HE’ as its sixth power brand. A ‘power brand’ is seen as a growth driver and the company often uses these brands to boost its overseas portfolio.

The company is constantly investing in ‘HE’ and looking to expand the product range. HE, currently the youngest brand from the Emami stable, was introduced 2-3 years ago.

The five other brands marketed globally are Navratna, Fair and Handsome, Boro Plus, Zandu and Kesh King. Some, such as Fair and Handsome and Boro Plus, have wider product offerings for the overseas market.

Emami Share Price

447.60 7.40 (1.68%)
24-Apr-2024 16:01 View Price Chart
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