TVS Motor forays into Central American market

12 May 2017 Evaluate

TVS Motor has entered into the Central American market with a reputed local group Mayor Servicios Socieda Anonima (Masesa) as its sales and distribution partner. This alliance is in line with the company’s plan to expand and strengthen its presence in Central America, Latin America, South-East Asia and West Asia.

TVS Motor will be the second Indian two-wheeler maker after Bajaj Auto to enter this region, which is a fragmented market among the Chinese players. Guatemala-based Masesa, which is a leader in motorcycle sales in the Central American region, will sell TVS Motor’s two and three-wheelers and provide service support in five countries - Guatemala, Honduras, El Salvador, Costa Rica and Nicaragua.

TVS Motor Share Price

3653.75 -65.25 (-1.75%)
29-Jan-2026 16:59 View Price Chart
Peers
Company Name CMP
Bajaj Auto 9507.75
Hero MotoCorp 5576.90
TVS Motor 3653.75
Eicher Motors 7053.45
Ather Energy 601.35
View more..
Register Now to get our Free Newsletter & much more!

© 2026 The Alchemists Ark Pvt. Ltd. All rights reserved. MoneyWorks4Me ® is a registered trademark of The Alchemists Ark Pvt. Ltd.

×