Tata Power has always been at the forefront of propagating energy conservation and efficiency in the country. In continuation of these efforts and on the occasion of World Environment Day, Tata Power, as part of its Demand Side Management (DSM) initiatives, has launched super-efficient ceiling fan program for its residential consumers in Mumbai.
The program has been rolled out by Tata Power in partnership with ‘Atomberg Technologies’, an award-winning start-up launched by the alumni of IIT-Mumbai.
The objective of the program is to encourage the residential consumers to adopt highly energy efficient ceiling fan solutions, thereby saving electricity. The ceiling fans named ‘Gorilla’ are based on the Brushless DC (BLDG) technology that is more energy efficient than five-star ceiling fans available in the market, consuming just 28 Watts at the highest speed. These fans come with a smart remote control, which has speed control, sleep and timer mode. Under this program, each residential consumer is eligible to procure 4 ceiling fans at a price of Rs 1750 each, against a market price of Rs 3500 each.
Tata Power is India’s largest integrated power company with a growing international presence. The company together with its subsidiaries and jointly controlled entities has presence in all the segments of the power sector viz. Fuel Security and Logistics, Generation (thermal, hydro, solar and wind), Transmission, Distribution and Trading.
