Maruti Suzuki‘s Alto achieves 20 lakh cumulative sales mark

16 Jun 2012 Evaluate

The country’s largest carmaker, Maruti Suzuki India (MSI) has achieved another milestone after its highest selling model and India‘s favorite car 'Alto', crossed 20 lakh cumulative sales mark. The company has achieved this feather just 11 years and 9 months after its launch.

Alto was launched in 2000 and it sold its 10 lakh units within 8 years and 3 months of launch. Alto broke its own record by selling next 10 lakh units within three years and six months timeframe. For the past 7 years, Alto has been the highest selling car in the domestic market while for past 2 years it has been rated as the highest selling small car in the world.

Alto crossed sales of 3 lakh units in a year in 2010-11, becoming the only car brand in India to achieve this mark. It repeated this feat in 2011-12 again. Besides, Alto is also the first Indian car to undergo and successfully pass a 24 hrs endurance test where it set 13 national records.

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