Thomas Cook (India) Group has witnessed aggressive growth in holiday uptake during the Diwali festive season, with a surge of 30% for its domestic tours and 26% for its international destinations.
The company’s internal data had revealed a significant and growing trend of Indians preferring to travel rather than stay at home during key festivals. To capitalise on this trend, the company launched a series of attractive packages and value offers, which when coupled with airline deals, served well to catalyse consumer demand.
From a Domestic perspective, Thomas Cook India recorded strong demand with destinations like Andamans, Bhutan, the Rann of Kutch-Gujarat, Rajasthan, Goa, Nepal, Coorg and Kerala’s backwaters.Thomas Cook (India) is the leading integrated travel and travel related financial services company in the country offering a broad spectrum of services that include Foreign Exchange, Corporate Travel, MICE, Leisure Travel, Insurance, Visa & Passport services and E-Business.
