Escorts is reportedly planning to increase product offering in the construction equipment space. The company is planning to do the same through joint ventures and technical collaborations besides in-house development to cover 90% of market in two years.
The company is planning to roll out more products in material handling and earth-moving space to increase its market share to 90% even as the market for construction equipment is looking up after several years of slowdown on the back of the government's infrastructure push.
The company currently accounts for about 14% of the group’s turnover and its products cover 57% of the market for construction equipment.
Escorts offer a comprehensive range of tractors with more than 45 variants starting from 25 to 80 HP. The company also manufactures and markets a diverse range of equipments like cranes, loaders, vibratory rollers and forklifts.
