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Parag Milk Foods launches 'Gowardhan Dahi' in Delhi

05 Jan 2018 Evaluate

Parag Milk Foods has launched Gowardhan Fresh ‘n’ Thick Dahi in Delhi. Made from 100% fresh & pure, high quality cow’s milk, Gowardhan Dahi is easy to digest and contains natural proteins & calcium. The product is available in tubs of 400 gm, 200 gm, 80 gm and at a price of Rs 60, Rs 25 and Rs 10 respectively.

As the Northern region contributes approximately 33% of curd consumption in India, the company see an opportunity to expand and reach the households in the Delhi-NCR region. To help to cater to this market the company has tied up with renowned supply chain companies, to maintain the freshness and quality of the product.

Parag Milk Foods, established in 1992, is the largest private dairy FMCG Company with a pan-India presence.

Peers
Company Name CMP
Nestle India 1372.00
Varun Beverages 416.00
Britannia Industries 4990.00
LT Foods 421.80
Hatsun Agro Product 1182.70
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