M&M’s arm forays into branded generic 2-wheeler spare parts

16 Feb 2018 Evaluate

Mahindra & Mahindra’s (M&M) wholly owned subsidiary - Mahindra First Choice Services (MFC Services) has forayed into branded generic 2-wheeler spare parts. MFC Services has a strong foothold in the 4-wheeler spare parts segment with its branded spare parts label - MFC Spares.

MFC Spares will now expand its existing portfolio of 4-wheeler spares to include a comprehensive list of fast-moving 2-wheeler spares like filters, horns, oil and electrical relays, among others.

M&M is the flagship company of the Mahindra Group, a multinational conglomerate based in Mumbai, India. Amongst the various business interests of its parent group, the company is mainly involved in the automobile manufacturing. It is one of the leading auto companies of India.

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