Royal Enfield, the two-wheeler division of Eicher Motors, has entered into a pre-owned motorcycle segment with the launch of first such store ‘Vintage’ in Chennai. The company is also planning to expand across the country.
The Vintage store is a new format dealing exclusively in pre-owned, refurbished and restored motorcycle segment and would serve potential Royal Enfield customers looking for quality tested and certified-pre-owned motorcycles.
Eicher Motors is an India-based company, which is engaged in manufacturing automobile products and related components. The company operates in business verticals, including motorcycles, commercial vehicles and personal utility vehicles.
