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Music Broadcast’s Radio City partners with UNEP

30 May 2018 Evaluate

Radio City 91.1 FM, a part of Music Broadcast (MBL) has partnered with the United Nations Environment Programme (UNEP) as the radio partner for the World Environment Day initiative to be held in India to control plastic pollution.

UNEP is an agency of United Nations to coordinate environmental activities, assisting developing countries in implementing environmentally sound policies and practices.

Versova beach in Mumbai has been selected to drive the campaign ‘Beat Plastic Pollution’, by the United Nations and Indian Government to kick start the cleanup drive. Radio City initiated proceedings on May 27 with a beach cleanup drive in Versova, as a build up to the World Environment Day to be held on June 5.

Radio City, a part of Music Broadcast Limited (MBL) is a subsidiary of Jagran Prakash. Radio City was the first FM radio broadcaster in India and brings with it over 16 years of expertise in the radio industry.


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