Britannia Industries is reportedly planning to expand its business in neighboring countries as well as Africa and Middle East, in line with its plan to enter new geographics. The company has planned total capital expenditure of Rs 1,000 crore to execute the plan.
Britannia Industries, one of the India’s biggest brands of the country, has a market share of over 33%. More-than-a-century old Britannia has launched big brands in FMCG Segment. The company is expanding its customer base by launching new products and renovating existing ones.
