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Music Broadcast’s Radio City features as No 1 FM broadcaster

10 Aug 2018 Evaluate

Radio City 91.1 FM, a part of Music Broadcast (MBL) has emerged as the number 1 FM broadcaster as per the recent AZ Research Baseline Study 2018. With listenership amassing a whopping 6.7 crore across 34 markets, Radio City has consolidated its PAN India leadership position and reiterated its popularity amongst radio fans in the country.

Radio City achieved the highest listenership of 86 lakh in Mumbai and topped the charts in Pune, Nagpur, Nagar, Baroda, Surat and Jaipur, thereby achieving the highest listenership of 2.90 crore in the West zone. Similarly, the South Zone and North Zone also witnessed Radio City dominating the markets with top listenership of 1.8 crore and 1.9 crore respectively. Some of the noteworthy highlights of this performance include Radio City attaining the highest listenership of 59 lakh and 103 lakh in Bangalore and Delhi respectively. 

Radio City, a part of Music Broadcast Limited (MBL) is a subsidiary of Jagran Prakash. Radio City was the first FM radio broadcaster in India and brings with it over 16 years of expertise in the radio industry.

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