Orient Electric eyeing over 50% market share in premium fans segment

23 Aug 2018 Evaluate

Orient Electric is aiming to take its share in the premium fans segment to over 50% in the next one year. The phenomenal success of Aero Series range of aerodynamically designed silent fans has taken Orient Electric to number 1 position in the premium fans segment with over 40% market share. The company is also planning to increase market penetration in Eastern and North-Eastern India.

Orient Electric has established itself in the market as a one-stop brand for lifestyle electrical solutions which include Fans, Lighting, Home Appliances and Switchgears. It is largest manufacturer and exporter of fans from India with a dominating presence in over 35 international markets.

Orient Electric Share Price

159.55 -2.80 (-1.72%)
21-Jan-2026 16:59 View Price Chart
Peers
Company Name CMP
LG Electronics India 1373.90
Crompt.Greaves Cons. 232.15
Whirlpool Of India 787.20
Bajaj Electricals 393.55
Orient Electric 159.55
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