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Apollo Tyres launches corporate advertising campaign ‘Ganga: the River of People’

21 May 2019 Evaluate

Apollo Tyres has launched its corporate advertising campaign ‘Ganga: the River of People’, covering television, digital, print and cinema mediums. The campaign also features Sachin Tendulkar. Music director, composer, musician and singer, A R Rahman has specially composed and sung a song for this television commercial (TVC).

Apollo Tyres is one of the leading tyre manufacturers in India with its product portfolio spread across tubeless and tube type tyres for cars, suvs, trucks, buses etc.

Peers
Company Name CMP
MRF 122162.65
Apollo Tyres 400.05
JK Tyres & Inds. 333.40
Ceat 3260.50
Balkrishna Inds. 2010.40
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