Maruti Suzuki NEXA continues to strengthen its footprint in Telangana, Andhra Pradesh

31 May 2019 Evaluate

Maruti Suzuki NEXA, with 28 outlets spread across 15 cities in Telangana and Andhra Pradesh, has continued to reinforce its presence in these two states. The two states are amongst the fastest growing automobile markets in India. S-Cross, NEXA’s flagship product is a strong model that has driven sales in this region. S-Cross registered a striking performance in the financial year making its way to the top 10 selling models in Andhra Pradesh and Telangana. A highly positive word of mouth feedback from actual user has driven sales as reflected by the fact that over 30% of S-Cross sales are driven through references.

While S-Cross leads the referral sales, NEXA’s premium hatchback Baleno too has clocked over 13,000 unit sales in the year. Baleno constitutes around 55% of NEXA sales in the two states. Premium Sedan Ciaz and the hatchback IGNIS together sold over 4,500 units. Ciaz, coincidentally is the highest selling premium sedan in the region.

Maruti Suzuki India (formerly known as Maruti Udyog) is an automobile manufacturer in India. It provides passenger cars, utility vehicles and vans. The firm also offers pre-owned car sales, fleet management and car financing services.

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