Parag Milk Foods has launched its Farm-to-Home premium milk brand ‘Pride of Cows’ in Singapore. With the objective of providing a farm fresh experience to consumers in Singapore, the company is airlifting the milk from India’s largest dairy farm, located in Manchar, near Pune to Singapore.
Parag Milk Foods, established in 1992, is the largest private dairy FMCG company with a pan India presence.