HDFC Bank launches ‘Festive Treats’ to rural India through 1.2 lakh VLEs

09 Oct 2019 Evaluate

HDFC Bank has launched the rural phase of ‘Festive Treats’, India's largest financial services dhamaka that has an offer for every Indian. From a small businessman looking to avail loan, to a family looking to purchase a new television, the 3-month long Festive Treats campaign will make it happen.

Through the network of 1.2 lakh village level entrepreneurs (VLEs) enrolled with the Government of India’s Common Service Centres (CSC), people in rural areas can avail of offers specifically created for them.

HDFC Bank is one of India’s premier banks providing a wide range of financial products and services using multiple distribution channels including a pan-India network of branches, ATMs, phone banking, net banking and mobile banking.


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