IndiGo launches brand campaign to boost its international flights

04 Nov 2019 Evaluate

InterGlobe Aviation (IndiGo) has launched a brand campaign called ‘IndiGo Abroad: Happy to be your first’. The campaign aims to introduce Indian travellers new and unexplored 6E destinations to encourage first-time international travellers and experiential travellers to look beyond the regular international destinations, for their next trip abroad with IndiGo.

The passengers in the creatives showcase the experiences and emotions during their first international trip and how the company has been their partner, by making international travel accessible and affordable.

InterGlobe Aviation provides air transportation services in India and internationally. The company primarily operates IndiGo passenger airline.

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