Blue Star outlines three-pronged strategy for next phase of growth

26 Feb 2020 Evaluate

Blue Star has charted a three-pronged strategy for the next phase of growth and to improve market share from 12.5% in FY19 to 15% in the room AC market in the next four years. The company is planning a brand repositioning, aggressive push into small towns and a new range of innovative products.

Blue Star is India’s leading central air-conditioning and commercial refrigeration company fulfilling the cooling requirements and providing end-to-end solutions as a manufacturer, contractor and after-sales service provider to corporate, commercial, institutional and residential customers.

Blue Star Share Price

1697.55 -14.20 (-0.83%)
23-Jan-2026 16:59 View Price Chart
Peers
Company Name CMP
Voltas 1316.20
Blue Star 1697.55
Amber Enterprises 5564.50
Bosch Home Comfort 1347.40
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