Hero MotoCorp has been announced as the Title Partner of the Hero Open - the second of six events in the European Tour’s new UK Swing. Originally announced as the English Open, the newly named Hero Open takes place at the Marriott Forest of Arden, Birmingham, England from July 30 - August 2.
The announcement further strengthens the relationship between the European Tour and the company, with the latter recently having announced an extension to its commitment to the Hero Challenge until 2022, a unique concept which sees European Tour stars go head-to-head in an innovative shootout under lights in iconic locations across the globe. Following changes to the 2020 Race to Dubai schedule which means some scheduled Hero Challenges will not go ahead as planned, the company continue to build on their relationship with the European Tour by supporting the UK Swing.
Hero MotoCorp is an India-based holding company and a two-wheeler manufacturer. The company is engaged in the manufacturing and selling of motorized two-wheelers, spare parts and related services.