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Maruti Suzuki India launches ‘Swift’ in UP

19 Aug 2011 Evaluate

Maruti Suzuki India (MSI), the country's largest car-maker has launched its new version of Swift, loaded with 140 new features, in Uttar Pradesh (UP) market. MSI has introduced new Swift at a time when there was a good demand for the outgoing model. The new Swift is longer and wider than the earlier model build on an all new platform. MSI’s engineers had adopted several new weight reduction techniques for an enhanced power to weight ratio and much fuel efficiency in the new model.

Recently, Maruti Suzuki India launched the new version of its 'Swift'. The company introduced the new version at an aggressive introductory price of Rs 4.22 lakh to Rs 5.53 lakh, as it looks to defend its leadership position in the highly-competitive premium compact car segment. The diesel variant is priced between Rs 5.17 lakh and Rs 6.38 lakh. The petrol variant is powered by a 1.2-litre K series engine, while the diesel version has a 1.3-litre engine.

The new Swift will start rolling out from the second production unit in Manesar, which scheduled to be operational from next month. With increased production, the waiting period for the car is likely to come down to 2-3 months from 3-4 months earlier. The company's earlier 'Swift' was priced between Rs 4.09 lakh and Rs 5.38 lakh across petrol and diesel options.

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