Tata Power’s e-commerce platform launches ‘Warli Art Collection’

22 Sep 2020 Evaluate

Tata Power’s ‘SaheliWorld.org’ has launched the ‘Warli Art Collection’ from its Jawahar artisans. Through this collection, the company aims to revive and popularize this unique 400-year-old ancient Indian art form and inspire today’s youth to recognize the distinct lifestyle of the Warli tribe of Western India.

The new collection offers varied range of hand made products which are reasonably priced and includes Apparels like T-shirts, Sarees and Kurtis, Home Furnishing items like Cushion covers, wall hanging &  curtains, Seasonal products like umbrellas and COVID Essentials like masks. All products have the Warli art form meticulously incorporated into it to form a perfect blend of folklore and contemporary.

Tata Power is India’s largest integrated power company.

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