Parag Milk Foods has appointed ace bollywood celebrity Kareena Kapoor for its premium, subscription based, unique farm-to-home offering under the brand ‘Pride of Cows’. This collaboration will help enhance the brand’s reach and increase awareness amongst consumers that are looking for quality, fresh and pure products. The actor who recently made headlines after the announcement of her second pregnancy, is now part of Parag Milk Foods’ family which has recently expanded the Pride of Cows range through the addition of the perfect curd and single origin ghee, products that are made from Pride of Cows’ milk ‘Full of Love’.
The actor was seen sharing her love for dairy products and her views about the importance of healthy and nutritious dairy products in everyday life. Kareena was thrilled to share how Pride of Cows products are of unmatched quality and are delivered all the way from the farm to the consumer’s doorstep via a contactless process, ensuring safety and freshness.
Parag Milk Foods, established in 1992, is the largest private dairy FMCG company with a pan India presence.
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