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Hero MotoCorp jumps on entering into partnership with Harley-Davidson

28 Oct 2020 Evaluate

Hero MotoCorp is currently trading at Rs. 3027.65, up by 114.95 points or 3.95% from its previous closing of Rs. 2912.70 on the BSE.

The scrip opened at Rs. 2987.00 and has touched a high and low of Rs. 3034.50 and Rs. 2952.95 respectively. So far 98484 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 2 has touched a 52 week high of Rs. 3393.85 on 16-Oct-2020 and a 52 week low of Rs. 1475.00 on 24-Mar-2020.

Last one week high and low of the scrip stood at Rs. 3180.65 and Rs. 2854.00 respectively. The current market cap of the company is Rs. 58186.31 crore.

The promoters holding in the company stood at 34.76%, while Institutions and Non-Institutions held 56.14% and 9.10% respectively.

Hero MotoCorp has entered into wide ranging partnership with Harley-Davidson for the Indian market. As per the distribution agreement, Hero MotoCorp will sell and service Harley-Davidson motorcycles, and sell parts and accessories and general merchandise riding gear and apparel through a network of brand-exclusive Harley-Davidson dealers and Hero's existing dealership network in India.

Further, according to a licensing agreement, Hero MotoCorp will develop and sell a range of premium motorcycles under the Harley-Davidson brand name. These actions are aligned with Harley-Davidson's business overhaul, The Rewire, and the company's announcement in September to change its business model in India. This arrangement is mutually beneficial for both companies and riders in India, as it brings together the iconic Harley-Davidson brand with the strong distribution network and customer service of Hero MotoCorp.

Hero MotoCorp is the world’s largest manufacturer of motorcycles and scooters.

Peers
Company Name CMP
Bajaj Auto 11042.95
TVS Motor Company 4061.95
Hero MotoCorp 5378.00
Eicher Motors 7206.20
OLA Electric Mobilit 37.88
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