Tata Power has launched its first ever pan-India Digital and Print ad campaign titled 'SOLAROOF' - 'Kamai Badhaye Dildaar Banaye'. The company, in collaboration with Wunderman Thompson India, has conceptualised - 'DILDAAR', a video asset, which promotes the concept of adoption of solar power at homes, offices, institutions and industries as a sustainable and economical solution to their energy needs.
The campaign effectively portrays Tata Power as a leading provider of solar rooftop solutions in India. It lays emphasis on the environmental needs and commercial benefits to inspire consumers to adopt environment-friendly energy solutions. In line with the government's aim to encourage the adoption of green energy solutions in India, Tata Power has created customisable solutions to cater to a diverse customer base ranging from Residential, MSMEs, SMEs, Commercial and Industrial.
Tata Power is India’s largest integrated power company.
| Company Name | CMP |
|---|---|
| NTPC | 400.30 |
| Tata Power | 440.75 |
| Adani Power | 232.25 |
| Power Grid Corp | 314.05 |
| Torrent Power | 1733.10 |
| View more.. | |
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